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The assignment was given by Communication and Multimedia Design (for the Passie Project), where the intention was that we would develop a product by bringing our passions together.


My group and I set up a bag brand: FanTAStisch! Our goal was mainly to deliver beautiful designs and therefore to focus less on the marketing side. We bought fabric and one of my teammates sewed them into bags. Then each person made their own collection. I chose to work artistically and used acrylic paint. Later in the process we designed and manufactured our own bag labels using a laser printer. For the presentation we created a website for which we held a photo shoot in Amsterdam.

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